Keyword research is definitely one of the most important steps to start your online business. Instead of assuming what people wants, you can easily find out what they really wanted by finding out what they searched for on the Internet.
Let’s side track awhile. Few years back, I read about a woman who came up with a book titled “What men knows about women”. I believe it was a thick, hard cover book. Ironically, you don’t find a single word or letter in the book other than then front page. If only the men would ask the women what they really wanted…
Anyway, by knowing the keywords that that are being searched for enables you to find a niche that is less competitive, it also gives you the opportunity to create a product that you know is already in demand, rather than spending time and money creating a product that you think is in demand.
There are many keyword research tools out there in the market, some free, some paid for. Of course, the paid ones offer much more functionalities and detailed results from the search engines. Some of the top keyword research tools you can consider trying are Wordtracker (subscription based) and Keyword Elite by Brad Callen (one time payment).
However, if you’re on a shoe-string budget, I have a free gift for you.
It’s a software called My Keyword Analyzer which you can use to find the niche keywords for your online business. It’s easy to use with just a few simple steps.
Based on the results, you can use R/S ratio to determine the competitiveness of the keyword(s). Formulae as follow:
R/S ratio = Search Engine Result / No. of Searches
The lower the ratio, the better it is. Personally I look for ratio of 6 or below.
For more of such gifts, you can check out my Download Section, which I’ll be updating with more stuffs. So, remember to leave your name and email so that you’ll receive updates from me.
Download My Keyword Analyzer Now
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Thanks Vern
All these tools are incredibly useful.
I love your theme… PLEASE can I get a copy